Koen Nouws Keij

Koen will lead the (international) growth strategy of NewForesight, the extension into other domains, and oversees the company’s strategic partnership agreements and product-market offering of its different leading practices.

Koen worked for more than 10 years in marketing & sales positions in the world of multinationals and A-brands. After graduating in Food Technology and Business Administration, he started as an international account manager for the French dairy multinational Bongrain – Savencia. Followed by working as a brand manager for FrieslandCampina. In a previous role Koen was managing partner of Green Seed group, an International consultancy firm including 9 international offices in Europe and 1 in USA focused on the Food & Drink industry, International business development strategy, market research, food innovation, marketing & sales management, PR & promotions. In addition, he has worked for more than 15 years as an entrepreneur and business consultant for and with small and large organizations in the agrofood and health sector.

As an entrepreneur, he was involved in founding and growing various profit and non-profit organizations. He is the founder and former CEO of the Diverzio foundation that is active in the making of healthy, delicious and sustainable food available to patients, residents, professionals and visitors in institutions. Currently he has also a part-time role as an advisor and business coach at the OndernemersLift+ foundation that supports students, starters, entrepreneurs and promising initiatives by helping them set up and expand their business.

‘It’s my pleasure and honor to be part of the management team so I can share my knowledge, skills and network with Newforesight partners, clients and colleagues. I look forward to solving issues in the areas of sustainability, transition, innovation and business development that generates national and global impact. With the potential to make this world a better, healthier and more sustainable place. NewForesight company mission, growth ambition and leading position match my ambition, experience and personality.’



Tel. +31 6 20248499