NewForesight CEO Lucas Simons participated as a judge at Ben & Jerry’s and Ashoka’s annual international competition, Join our Core, in London at the end of November.
The competition calls for the most innovative young social entrepreneurs to present their new models for sustainable business to a jury. The aim of the initiative is to promote the social entrepreneurship movement, to support young entrepreneurs with their projects and to stimulate a positive social impact.
Lucas already participated as a judge at the Dutch national finals, held at the end of October at the Impact Hub in Amsterdam. The two winners of the competition, Vandenbron, an independent and sustainable energy online marketplace, and Yournalism, a website that employs crowdsourcing and crowdfunding to support independent journalism, were invited to the international competition in London.
In London, Lucas joined a jury of nine social entrepreneurs in electing a winner from 18 participants from across Europe. The winner of the competition was Dot Dot Dot from the United Kingdom, a housing social enterprise that provides people who volunteer in their communities with housing in properties that would otherwise be empty. Dot Dot Dot received 10,000 euros investment, the business name on a tub of Ben & Jerry’s ice cream, and half a year of social entrepreneurship mentoring from Ashoka.
Lucas took the opportunity to present Jerry Greenfield, the co-founder of Ben & Jerry’s with a copy of Lucas’ first book Changing the Food Game.