A new era in sustainability for the coffee sector
The Global Coffee Platform is an inclusive multi-stakeholder sustainability platform aligning the activities of a diverse network of stakeholders to set into action the global commitments made through Vision2020 and create a thriving and sustainable coffee sector.
Today’s coffee sector faces several significant challenges, such as the migration of younger generations out of coffee farming, and threats related to climate change, pest and disease outbreak and ageing trees. A lack of sector coordination means that there is no means of comparing data on the effectiveness of interventions, which creates barriers to identifying best and worst practices.
NewForesight has supported the coffee sector in organizing itself and driving sustainability forward to tackle the sector’s main issues. For example, we played an important role in setting up the Global Coffee Platform as an inclusive multi-stakeholder sustainability platform. The Global Coffee Platform (GCP) is the result of a merger between the Sustainable Coffee Program (SCP) and the 4C Association (4CA). The merger followed the separation between the 4CA and the 4C Standard, and the outsourcing of the Standard’s operations to a new company, Coffee Assurance Services (CAS).
We have been working with GCP since its official launch in 2016, but our partnership predates that launch. We developed the Sustainable Coffee Program with IDH in 2011, and managed the program during its merger with the 4C Association. Our work with the 4C Association also dates back to 2011, when we worked with them on the design of a new business model. In 2015, we helped the organization redefine itself, which lay the foundations for the merger with the SCP, and the separation of the 4C Standard and the 4CA. There is now a growing recognition that further steps in collaborative efforts are required for systemic change, and we see sector stakeholders acting upon that recognition.